5 Reasons for Doctors to be Active on Social Media

MedivisorMarch 10, 2014Articles

Matthew Katz, MD is Medical Director, Radiation Oncology at Lowell General Hospital in the Greater Boston Area.  But those on Twitter and in the blogosphere know him as “subatomicdoc”:  a ‘handle’ he’s been using for a number of years on the Internet.

Thursday December 12, Dr. Katz was the guest on the Health Communication, Health Literacy and Social Sciences Twitter chat #HCHLITSS and shared his experiences as a physician who is active on Twitter.

From early on he has understood the importance of being involved in social media.

Here are 5 reasons for being active on social media.

Social Media Docs

1)   Learning from patients:

As a guest on HCHLITSS, Dr. Katz was asked
Q3) @subatomicdoc You started to follow #bcsm during the second or third chat…what have you learned from #breastcancer #patients that you didn’t know before participating?

Social Media Docs II


The Breast Cancer Social Media chat #BCSM started July 4, 2011 and Dr. Katz has been there providing guidance but also receiving support.

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2)   Teaching patients:

Social media provides a rare opportunity to teach and reach thousands.


Many physicians worry about being misinterpreted on the Internet but Dr. Katz doesn’t.


3)   Continuing medical education:

Social media is pervasive in our society. Hiding from it isn’t productive.




4) Learning about your profession:

Through discussions with patients from all walks of life, physicians can learn more about the way they are perceived as a group.

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And learning about yourself


5) Exchanging information with other healthcare providers:


Being active on social media can be a daunting prospect for physicians and other healthcare providers. But it is worth it.



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